Burton: In My Own World

Learning how to snowboard as a young Texas kid was a trip. A few days on the mountain at most a year, followed by inconsistent trips and warmer than average weather over the years. When college came (and all the money I saved up from my highschool summer job came with me) I pulled the trigger on my first setup….Burton everything.

My vision of a new campaign highlighting some of Burton’s top riders, “In My Own World” aims to build hype around season video parts, build interest in Burton as a whole, and fulfill magazine spreads for interviews.